It has been a milestone year for Hansgrohe.
In 2013, the bath and kitchen manufacturer reached many new benchmarks, including 10 years of its Raindance showerhead, 15 years of Hansgrohe China, 20 years of its partnership with renowned designer Phillipe Starck and 40 years of Hansgrohe Spain.
Hansgrohe held a customer appreciation party and Jalila Erregragui, a wholesale manager for New York- and New Jersey-based AF Supply, spoke highly on how Hansgrohe stands behind its products.
“They are one of our most supportive vendors,” she said. “They service their products very well.”
Errgragui believes Hasngrohe’s iBox has been an important piece for AF Supply’s customers selecting Hansgrohe products. The iBox can accommodate any trim and provide the foundation (thermostatic or pressure-balanced) for any shower system.
“From shower heads to handheld units, any style you pick will work with i Box,” she said. “It’s a unique technology.”
Commercial projects have been a growing trend for Hansgrohe and the company has adjusted accordingly.
“The commercial market is going to become more important,” Grohe said, “especially because of the aging population. We’re moving our products to more universal design.”
Specialty commercial markets have been critical for the company as well. “In many markets, we’re No. 1. For example, Hansgrohe is No. 1 in the cruise-ship market,” Grohe said. “We always come from the higher price point so there are some markets which are really interesting in the U.S.”
Grohe is optimistic the company will have more exciting news to report at Hansgrohe’s 50th anniversary party.
Hansgrohe: https://www.hansgrohe.co.za/
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